Chris Brown's Apology. What do you think?

I haven't spoken on the Chris Brown/Rihanna incident, mainly because I really didn't know what to think about the situation. I mean, I do believe that Chris Brown handled her in a way that a woman NEVER needs to be handled. Since there is not video of the incident, we will never know exactly what went down, because we all know that if they both speak on this incident, it will be a matter of he say/she say. Anyways, Chris Brown issued a video apology yesterday. It seems sincere, but practiced. I would like to know what you think of the situation and apology. Lets discuss it.